We designed and built a net-new bilingual website on Umbraco CMS, prioritizing clear messaging, fast performance, and a search-friendly structure. Our goal was to create a space that felt confident, approachable, and easy to navigate — where complex topics like tax disputes could be understood at a glance, in both English and French. Every detail, from layout to language, was built with the user in mind.

The new site features:

• A modern, responsive design with fast load times and intuitive navigation

• Fully bilingual content throughout, available in English and French

• SEO-ready architecture aligned with CRA dispute and tax law topics

• Plain-language service pages that build trust and reduce friction

• Clear contact pathways and calls to action that encourage qualified inquiries

Within two weeks of re-launch, the site reached page two on Google for several competitive tax-law searches — a strong start for a brand-new domain. Rankings continue to climb, and we expect page-one visibility within a month as the site gains authority.

Traffic has grown rapidly since launch, with monthly visits increasing by more than 782% as search visibility and brand awareness continue to build. It’s steady, measurable progress powered by clean architecture, strategic content, and disciplined SEO.

We’re proud to have helped Fiszman Tax Law establish a digital presence that mirrors the firm’s professionalism and focus — clear, confident, bilingual, and built for measurable outcomes.

Air Whistle's intelligence and marketing insight are unparalleled—they built fiszman.ca and put me on page one without paid ads.
— Alejandro Fiszman BCom, J.D.